The Student News Site of Northern Michigan University

The North Wind

The North Wind

The North Wind

Meet the Staff
Rachel Pott
Rachel Pott
News Writer

I am a marketing major about to start my second year at Northern Michigan University, however, this will be my third year in college. I previously attended a small community college...

The North Wind Editorial Sessions
About us

The North Wind is an independent student publication serving the Northern Michigan University community. It is partially funded by the Student Activity Fee. The North Wind digital paper is published daily during the fall and winter semesters except on university holidays and during exam weeks. The North Wind Board of Directors is composed of representatives of the student body, faculty, administration and area media.

Students protest against Israel-Hamas war with campus encampment
Students protest against Israel-Hamas war with campus encampment
Dallas WiertellaApril 30, 2024

Yik Yak creates new mobile sounding board

What happens when you create an app that allows anyone to anonymously post whatever they want, within the limitations of 200 characters, and then unleash that app among college students? Yik Yak.

This fairly new app is slowly enveloping campus and everybody seems to be completely okay with it. Said by co-founders Brooks Buffington and Tyler Droll to act like a bulletin board for surrounding news, it seems to be that almost everyone on campus has downloaded this app.

I am a little on the fence about the app. The app is completely anonymous, unless you choose to attach a handle, or nickname, to your Yak.

Yik Yak also comes with a 200-character limit. Wow, where else has a similar character limit made an appearance? The app is intended for short, bite-sized messages just like Twitter.

Story continues below advertisement

With the anonymity of open-chat sites like Omegle and Chatroulette, the limitations of Twitter, and the “Upvotes and Downvotes” which somewhat resembles likes on Facebook, what’s really all that new about this app?

“I think it’s a pretty interesting app,” Rachel Phelps, senior and hospitality major said. “The stuff some people post is outrageous, and I don’t think it’s true but I saw a Yak about some guy trying to get people to sign up for an orgy in Spalding so that’s pretty funny.”

Plus it’s so hard to enjoy it when a few almighty-righteous people feel the need to censor a complete stranger. What is the point of telling me that what I Yakked was degrading, disrespectful, gross, not-proper or even simply not funny?

If you don’t appreciate my outstanding humor, and it is outstanding humor, then scroll down to the next Yak.

It’s an anonymous app and its point is to tell jokes about Michigan Tech and sex. So be forewarned, if you don’t like to laugh at inappropriate comments about others’ sex lives and annoying roommates this app probably isn’t for you.

But maybe even worse than the people who seem to have an overly-serious look on life, we have the oh-so-sassy dirtbags who feel the need to be completely rude for no reason.

But if you can get past all of that obnoxiousness, Yik-Yak is pretty cool. I’ve been on it for a couple weeks now and you can find some pretty funny stuff.

Sure, it’s a lot of what you would see on Twitter but it’s also some creative little observations about NMU or college-living in general. Plus the anonymity gives people a place to share feelings they wouldn’t share anywhere else.

I’ve even seen a few Yaks about what classes to take and what professors to take it with. It seems to be a community app where you can reach out to just about anybody on campus with Yik Yak, where Facebook only lets you ask people who you’re connected with, which can still be limiting.

So whether you use it to tell everyone your roommate is eating mayo straight off of knife or you’re wondering if there’s chicken in the MP, Yik-Yak is taking NMU by storm and you’d be a complete fool not to at least see what it’s about.

More to Discover